Technology is a wonderful thing, but only if you know how to make it work for you.
Our first Inbred bikes were relatively simple steel, because it did what we needed it too for our designs. We then built a few posh Reynolds 853 ones to see what they were like. Riding them back to back with our own evolved DN6 blend of steel tubing we could barely tell a difference though, except for the fact they cost about three times more. That's why we just use DN6 tubes on our steel bikes now.
There's a similar story with Easton RAD and Scandium tubing and our own ScandAL frames, which we've honed and worked to be as good as any alloy frames out there. Without the extra cost.
Don't think we've just jumped into carbon fibre without looking either. Our brother brand Planet X have been using carbon fibre on their bars and road bikes for years, meaning our latest bikes benefit from all their experience, plus our own practical performance design developments.
We also work with one of the best carbon factories in the world helping them refine their processes in return for getting the best performing pieces ourselves.
We don't just make our bikes using the latest technology, we make them capable of using the latest technology too. We were one of the first brands to make a 29er that really rode well, and now our range is one of the most extensive available. Where it makes sense we fit ISCG mounts that'll take chain guides or Truvativ Hammerschmidt two speed cranks. We use tapered headtubes for stiffer 1.5 to 1.125in fork steerers and oversized press fit BB92 bottom brackets on our latest carbon bikes too.
The result is that On Ones are genuinely some of the most technologically advanced bikes you can buy at any price level.